By: Randy Huyn

CES Unveiled Las Vegas is the premiere preview event dedicated to showcasing innovation before the main CES show opens in Las Vegas. Organized by the Consumer Technology Association (CTA)®, this event brings together emerging startups, established tech brands, media influencers, and industry insiders two full days ahead of the flagship CES 2026 conference. It’s designed as a dynamic showcase where breakthrough technologies get their first public exposure, setting the tone for the larger CES experience that follows.

What Is CES Unveiled?

CES Unveiled is not just a smaller tech fair — it’s a strategic launch platform:

• 🎤 Media-First Exposure: Exhibitors get early access to media and press before CES officially begins. This means news coverage and announcements often break here before the main show.
• 🤝 Networking: Attendees connect with journalists, influencers, investors, and tech leaders in a more intimate setting than the broader CES show floor.
• 🧠 Brand Elevation: Emerging brands and startups can stand out from the massive CES crowd by gaining visibility and buzz early.

Think of it as the press preview and tech tasting menu — where the most interesting trends and innovations gain attention first.

The Exhibit & Exhibitors — A Glimpse of Tomorrow

Unlike CES itself, which spans millions of square feet and thousands of exhibitors, CES Unveiled focuses on a curated environment that puts individual technologies and companies in the spotlight.

Exhibitor Format

Participants typically showcase their tech with:

• A tabletop display (6-foot draped table with signage, internet, and power provided).
• Four exhibitor passes per booth.
• Inclusion in the digital program guide and potential promotional opportunities.

Representative Exhibitors

The 2026 exhibitor list highlights a broad range of tech categories — from AI and health tech to next-gen hardware innovators:

Some of the companies present include:
Abbott, Aiper Intelligent, Algorized, AI-Tails, Belkin International, Beyond Medicine, Baracoda Daily Healthtech, Bluetti Power Inc., Avatar Medical SAS, augmented_communications, and many more pioneering brands pushing the boundaries of consumer and enterprise tech.

This eclectic mix reflects the diversity of innovation — spanning health & wellness, smart home, robotics, AI software, energy solutions, and connected devices.

High-Tech Style for 2026 — What’s Trending

While CES Unveiled is a prelude, it often mirrors the themes that define the larger CES show. Tech trends shaping 2026 include:

🔹 Artificial Intelligence Everywhere

AI has moved far beyond niche features; in 2026 it’s showing up in practical, impactful applications across devices, software, and industry sectors. AI trends at CES this year include:

• AI-Driven Health Diagnostics
From apps that assist clinical decisions to smart devices that monitor and analyze metabolic data in real time.
• Everyday AI Integration
Samsung and others are positioning AI as an essential utility across home ecosystems — not just a standalone feature.

🔹 Robotics & Smart Machines

Robots are evolving from novelty demos into real-world tools for homes, workplaces, and industrial environments. Humanoids, intelligent service robots, and automation aids will be among the talked-about trends at CES this year. I

🔹 Wearables & Health Technology

Wearables now go beyond fitness tracking — they’re incorporating cognitive metrics, diabetes detection, and cutting-edge monitoring tools powered by AI sensors.

🔹 Mobility & Advanced Hardware

From spatial computing and next-generation automotive displays to micro LED TVs and high-performance silicon chips — CES 2026 is spotlighting a broad ecosystem of breakthrough devices and hardware innovation.

CES Unveiled Opportunities — Why You Should Care

For startups and global brands alike, CES Unveiled is much more than an expo — it’s a strategic opportunity.

1. Priority Media Access

Exhibitors receive promotion to CES’ worldwide media list and can share press directly with journalists before the main show begins.

2. Networking & Influence

High-value face-to-face meetings with influencers, venture capitalists, and industry leaders can accelerate partnership and funding opportunities.

3. Brand Visibility

Early inclusion in press narratives helps startups break through the noise of the larger CES event, often resulting in more press hits, interviews, and market attention.

4. Discounts for Innovation Honorees

Selected innovators can unlock reduced pricing on exhibits, lowering the barrier for emerging entrepreneurs to be part of the event.

A Look Ahead — How CES Unveiled Bridges to CES 2026

CES Unveiled functions as a gateway event:

• It introduces products and concepts before the broader industry sees them.
• It catalyzes coverage that shapes what attendees will talk about when CES opens Jan 6–9.
• It helps set the tone for CES’ biggest themes — like AI, robotics, health tech, and sustainable innovation.

In a world where tech moves at breakneck speed, CES Unveiled is where tomorrow’s technologies begin their story.

Learn more about CES Unveiled Las Vegas 2026: https://www.ces.tech/events/ces-unveiled-las-vegas/